
Focused Energy implemented the financial infrastructure our client needed to go public
Colorado CPG Company Goes Public
Overview
This consumer packaged goods (CPG) company was founded in 2010 and is headquartered in Denver, Colorado. They provide one of the nation's leading, premium infused beverages. They are passionate about their product and businesses, and their dedication was earning explosive growth. Due to the fast growth, their current team was unprepared for the large increase in the number and complexity of transactions. Their CEO was frustrated by the inaccuracy and timeliness of the reporting that he was getting which was limiting his ability to manage his company’s growth. They were also concerned that without clean accounting and the right experts to make their dream of going public a reality, they couldn’t move forward.
Challenge
Before Focused Energy:
- After local success in the Denver market, a consumer-packaged goods (CPG) company that produces premium infused beverages quickly expanded operations into multiple states. However, they found themselves managing growth without the right resources.
- The company needed to go public to ensure development and funds, but they had a strict deadline that was five months away and quickly approaching.
- In just five months, Focused Energy helped implement the financial infrastructure needed for a Reverse Take Over (RTO) to raise funds and fuel their growth by going public.
Solution
After Focused Energy:
Focused Energy quickly deployed its team of finance and accounting experts to clean up and streamline accounting. Our fractional team integrated with the business’ existing team to help direct efforts for the public listing. After raising the capital needed from the public offering, Focused Energy’s experts created a sustainable plan for future growth. Results achieved:
Results
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"The public listing of our shares is an important milestone, providing us more ready access to capital to fund our ambitious growth strategy and achieve our goal of becoming the leading CPG company in the industry."
-CEO
"We brought in Focused Energy's team for a project that involved tackling three years of forensic accounting, management of a financial audit as well as consulting on operational improvement, process and procedures. The speed and attention to detail in completing the work was outstanding. We couldn't have accomplished the public offering without their expertise."
-Partner